The Museum of the Future
PRCA MENA Regional Awards 2022

A big night with big wins at the

PRCA MENA Regional Awards 2022

Chairman of PRCA MENA

Our very own

Ahmad Itani

Founder and CEO of Cicero and Bernay,

Has been announced as

the Chairman of PRCA MENA

Prweek Middle East

2019

THE INAUGURAL ISSUE OF PRWEEK MIDDLE EAST POWER BOOK RECOGNISED OUR MANAGING DIRECTOR,

TARIQ AL SHARABI, AS ONE OF THE REGION’S MOST INFLUENTIAL COMMUNICATION PROFESSIONALS

Wasl Guiness World Record

2624SQM

IS WHAT IT TOOK FOR WASL TO BREAK THE GUINNESS WORLD RECORD FOR THE LARGEST EVER AERIAL PROJECTION SCREEN
MORE THAN THAT, THE RECORD-BREAKING EFFORT WAS ALSO A MOVING TRIBUTE TO THE ‘YEAR OF ZAYED’

Ahmad Itani Pr News

2017

OUR FOUNDER AND CEO AHMAD ITANI IS RECOGNISED IN

PR NEWS’ GLOBAL RANKING OF THE

‘TOP 50 GAME CHANGERS OF PR’
THE ONLY MENA PR LEADER TO APPEAR ON THE LIST

Mepra

2

Wins for ‘Government Communication & Public Affairs’ and ‘Best Use of Digital PR’
As well as finalist for ‘Agency of The Year’ at the MEPRA Awards 2017

Mepra 2016 Awards

4

WINS INCLUDING 3 GOLD AND 1 SILVER FROM 7 CATEGORIES

AND FINALISTS AT THE MEPRA AWARDS 2016

BLOG A WEEK SINCE THE LAUNCH OF SEE & BE PR IN MARCH 2011

1

BLOG A WEEK SINCE
THE LAUNCH OF SEE & BE PR IN MARCH 2011

INCREASE IN EXPOSURE IN JUST 9 MONTHS FOR AL WASL FOOTBALL CLUB WHEN WE MANAGED THE PR CAMPAIGN FOR NEW HEAD COACH DIEGO MARADONA

3,000%

INCREASE IN EXPOSURE IN JUST 9 MONTHS FOR AL WASL FOOTBALL CLUB WHEN WE MANAGED THE PR CAMPAIGN FOR NEW HEAD COACH DIEGO MARADONA

5 DAYS, 18 HOURS A DAY, 270+ REPORTERS, 6,000 CLIPPINGS

5 DAYS, 18 HOURS A DAY, 270+ REPORTERS, 6,000 CLIPPINGS

WE MANAGED THE PRESS CENTRE FOR SPORTACCORD INTERNATIONAL CONVENTION 2010 DUBAI, AND RECEIVED LETTERS OF APPRECIATION FROM HRH PRINCESS HAYA BINT AL HUSSEIN

REPRESENTATIVES OF THE PR AGENCY HANDLING THE CONFERENCE IN LONDON THE FOLLOWING YEAR WERE SENT TO DUBAI TO CONSULT WITH TEAM C&B

WORTH OF MEDIA COVERAGE FOR CINNABON’S 25TH ANNIVERSARY EVENT AT THE DUBAI MALL

$500,000

WORTH OF MEDIA COVERAGE FOR CINNABON’S 25TH ANNIVERSARY EVENT AT THE DUBAI MALL

YEARS LATER AND WE’RE STILL WORKING WITH OUR FIRST CLIENTS HYUNDAI & KIA

14

YEARS LATER AND WE’RE STILL WORKING WITH OUR FIRST CLIENTS HYUNDAI & KIA

Uae Ladies Polo

2013

SAW US LAUNCH THE UAE LADIES POLO TOURNAMENT UNDER THE PATRONAGE OF SHEIKHA MAITHA BINT MOHAMMED BIN RASHID AL MAKTOUM, WHO CAPTAINS TEAM UAE

40k Likes

40,000

LIKES, SHARES, REPLIES AND COMMENTS IN THE MONTH FOLLOWING A VIRAL CAMPAIGN WE DESIGNED FOR KFC

UNITS SOLD IN 3 MONTHS FOLLOWING THE LAUNCH WE ORCHESTRATED FOR DUBAI’S MOST EXCLUSIVE BEACHFRONT RESIDENCES

70%

UNITS SOLD IN 3 MONTHS FOLLOWING THE LAUNCH WE ORCHESTRATED FOR DUBAI’S MOST EXCLUSIVE BEACHFRONT RESIDENCES

300K Sticky Notes

300,000

STICKY NOTES BREAK A GUINNESS WORLD RECORD FOLLOWING A CAMPAIGN WE DESIGNED AND IMPLEMENTED FOR DUBAI LAND DEPARTMENT

capo

1ST

INDEPENDENT ME PR FIRM TO PICK UP A STEVIE AWARD FOR BLUE NILE DAIRY COMPANY’S ‘CAPO CAPTURES SUDANESE HEARTS & MINDS’ CAMPAIGN

Drake & Scull

1ST

PUBLIC JOINT STOCK COMPANY TO LIST ON THE DUBAI FINANCIAL MARKET, DRAKE & SCULL INTERNATIONAL PJSC (DSI), WAS SUPPORTED BY US WITH A HIGHLY SUCCESSFUL COMMUNICATION PROGRAMME

ARABIAN AUTOMOBILES CO-LAUNCHED THE QX50 & QX60 IN APRIL 2016

$300,000

WORTH OF AD VALUE WHEN INFINITI MIDDLE EAST & INFINITI OF ARABIAN AUTOMOBILES CO-LAUNCHED THE QX50 & QX60 IN APRIL 2016

WAS THE YEAR WE BECAME WASL’S COMMUNICATION PARTNER AND BEGAN OUR WORK TO RAISE THE COMPANY’S PROFILE THROUGH AN EXTENSIVE THOUGHT LEADERSHIP PROGRAMME

2012

WAS THE YEAR WE BECAME WASL’S COMMUNICATION PARTNER AND BEGAN OUR WORK TO RAISE THE COMPANY’S PROFILE THROUGH AN EXTENSIVE THOUGHT LEADERSHIP PROGRAMME