Incorporating Influencer Marketing into your Mix

Incorporating Influencer Marketing into your Mix


March 28, 2017    RAW123

If you, like I, work in digital marketing, or indeed run any type of business, or simply live on planet earth you will likely have heard someone mention the word ‘Influencer’ in relation to their […]

Will Instagram’s update have the desired effect?

Will Instagram’s update have the desired effect?


August 10, 2016    RAW123

This post is not about reviewing the new features of Instagram, nor is it a vilification of facebook for doing what they as a commercial company have every right to do, and add new features […]

5 Tricks for effective paid for social media marketing

5 Tricks for effective paid for social media marketing


August 10, 2016    RAW123

As an agency we manage an average of $30,000 per month in social media advertising, some months that figure rises to over $100,000. While this is a tiny spend compared to some brands out there […]

5 marketing takeaways from Pokémon Go

5 marketing takeaways from Pokémon Go


July 16, 2016    RAW123

In case you’re one of the three people in the world who haven’t heard of Pokémon GO, much of the game has to do with running around the city and finding Pokémon, items and “gyms” […]

4 Instagram Updates that every Marketer Needs to Know

4 Instagram Updates that every Marketer Needs to Know


June 21, 2016    RAW123

Marketers have been heavily using Instagram to reach their target audience. According to a recent study done by Forrester Research, Instagram users are 58 times more likely to engage with a brand’s post than Facebook […]

Facebook Live Vs. Periscope

Facebook Live Vs. Periscope


May 16, 2016    RAW123

Differences, Similarities and Brand Opportunities With the introduction of Facebook Live and Periscope, live streaming videos has never been easier. It brings so many benefits such as providing live customer support, show behind-the- scenes and insider videos, […]